Creative / Marketing Consultant - Echovox – 2006
Hired by aggregator to create chat engine including strategy, creative execution
Founding team – Video Networks aka HomeChoice aka Tiscali TV (1995 – 2002)
Worked as part of original VC funded team to set up world’s 1st ever commercial broadband on
demand service (TV, music & Games). Location: Hull. Company transferred ownership before
being acquired by Tiscali. Responsible for devising individual themed 'on demand' services (Music, TV and games) working with team leaders (Creative, fiscal and technical) to execute and monetize fully.
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Producer / Co writer & Strategist – Talk Radio – 2003
Hired by Talk Radio to devise & launch unique (news based) based game.
Executed original game & ‘fictional characters with ext aggregator & programmers
Further on air characters created to add value to on air content:
‘Ms Cellulite – Rap Queen of Suburbia’ & ‘Lenka Legova – Au Pair from Hell’
Creative - Marketing Drive Ltd - 1987 – 1989
Hired by Sales promotion agency to create new income stream & business sector from TV
‘character’ brands & monetizing other broadcast brands
Clients won: ‘Basil Brush’, Channel 4, Polygram, Telstar, E.UK
Role: Strategy, team builder, execution and integration of this within main agency
